NEW COURSES: Instagram Growth, Facebook & More Browse Courses

Welcome to the SkillsLab Blog

Sharpen your Sales and Marketing skills
with your free articles.

Here is why your Marketing Strategy is a Disaster

You’ve done everything right, from building an awesome site, doing on-page and off-page SEO to writing great content. Still, it seems that nothing goes as planned. Your traffic is growing, but it’s still unsatisfactory. On the other hand, the number of your customers stands still. Well, these are some clear indicators that something is wrong with…

If You’re Not Social Selling Now, You’ll Hate Yourself Later…

Time for some real truth. I belong to a new generation of sales professionals who are super-comfortable using social media for personal and business use. Not everyone has that, but if you’re one of the crowd who does not use social I have something to tell you, that may be surprising. I generate all my…

25 Powerful Social Selling Conversation Starters That Get Results

Selling now is all about the value-add, and not interrupting people to warm them into having a conversation about buying, when it makes sense to them. To do that, you as the salesman need to be proactive and go out to make conversation with your prospect pool. You need to be able to use tools and…

Using Customer Testimonial Videos to Close More Deals

Today, we’re going to talk about how you can use customer testimonials videos in your sales process to help close more deals. These videos will not only add social proof, but they will help you create conversations too, which could lead to potential sales. We recently hosted a webinar with Jorge Soto, CEO at First Cut, talking about…